The world’s first website where nothing ever happens
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February 25, 2009, 4:49 am
Filed under: Advertising, FMCG innovation, Innovative promotions | Tags: confectionery, have a break, innovative promotion, kit kat, Marketing
Filed under: Advertising, FMCG innovation, Innovative promotions | Tags: confectionery, have a break, innovative promotion, kit kat, Marketing
Check out this new website from Kit Kat. Following on from their famous and fabulous ‘Have a break campaigns, here they present us with just that. A complete and total break. A break from Twitter from Facebook from email from being bombarded with advertising messages, banner ads and Flickr boxes. No widgets, no downloadable icons or message boards. No forums, no email newsletters no avatars no handles. A complete and utter break.
And that’s not the best bit . . at the bottom it reads, ‘If you detect something happening on this website, it’s probably a bug and we’ll try to fix it’.
Love it.
Check it out
Thanks to Stephanie Branston for the pointer
3 Comments so far
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That’s hilarious! Only Kit Kat can amuse and deliver its message all in one solid crunch!
- Edward J
Comment by Edward J February 25, 2009 @ 5:38 amWell Played KitKat. Well Played.
Comment by ThatGuySteve February 25, 2009 @ 3:16 pmHmmm, looks suspiciously like Twitter during peak load.
Comment by Jeff Lindsay March 8, 2009 @ 5:40 am