Innovation feeder

Google goes green with Blackle
July 24, 2007, 2:27 am
Filed under: Digital culture, Innovative marketing, Nice products

When your screen is white – an empty word page, or the Google page, your computer consumes 74 watts. Yet when it’s black it consumes only 59 watts.

Mark Ontkussh wrote an article about the energy saving that would be achieved if Google had a black screen, taking in account the huge number of page views, according to his calculations, 750 mega watts/hour per year would be saved.

In a response to this article Google created a black version of its search engine, called Blackle, with the exact same functions as the white version, but with lower energy consumption.

Check out the full article :: EcoIron

1 Comment so far
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I prefer using as their text are green which reduce eye strain. So instead of saving energy from our monitor, it also save our user’s eye energy.

Comment by man

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