This is me

After a career in advertising planning working on various yellow phone directories, gaming consoles, tampons and telcos in the mainstream and digital planning space, I started working freelance as a creative strategist for innovation companies like Pophouse and Whatif?! doing brand planning, social trend / futures research & new product development.

I also worked as an innovation researcher / writer back when innovation was the buzzword of the industry and meant anything from true disruptive product development or distribution strategy to just a better ad strategy. I worked at the geek end of it, looking at data and stats and writing future scenario platforms to help product development teams springboard into new ideas. I travelled incessantly and blogged religiously. Innovation feeder was my dumping ground for things that really interested me – less about getting followers and more about finding things to be excited about.

For the most part, I run Eco Outdoor with my two business partners which is great fun and a little bit chaotic. Like all good things in life should be.

Kindness. It doesn’t cost a damn thing.

Sprinkle that shit everywhere.

I also ran a street art gallery in Second Life until it became apparent that 10c per virtual canvas was never going to make enough to sustain even a virtual existence, I subsequently left to return to the First Life.

I write Innovation Feeder and  a few other equally un-read blogs. I work most seriously at my real job and spend the rest of my time immersed in future trends research & buying really important and popular management books that i never have time to read because mostly when I have time to read, I read poetry. Sad huh? Cue video book club.

Like everybody whose ever worked in marketing and had children, I tried my hand at a number of children’s books  before I realised that having children did not, shock horror, necessarily make me an author. Imagine that.

I’m into new technologies, virtual worlds and used to spend a significant amount of time at Parramatta library cross tabulating census data.  I love photography & street art, online gaming, anything from the Helvetica font family and writing in the first person. I dislike unfiltered social contact, work meetings and people who insist on calculating their portion of a shared bill.

You’ll find me here

l :: Office @ Surry Hills / Avalon, Sydney

e :: jen@ecooutdoor.com.au

w :: www.innovationfeeder.wordpress.com

https://www.linkedin.com/in/jenstumbles/

3 comments

  1. Hello!

    Here at Trend Hunter we have just launched our 2010 Trend Report and I thought you might be interested in featuring our report on your website.

    If you want to write an article about our report, we could setup an affiliate link which would pay 20% commission (ie. You’d make $300 if someone buys the report, which are currently priced at $1500 each). Let me know if you are interested and I can send along a sample.

    Cheers,

    Katherine Vong
    Assistant Editor
    Trend Hunter Magazine, TrendHunter.com – Now more than 100,000,000 views!

    ===========
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