After a career in advertising planning working on various yellow phone directories, gaming consoles, tampons and telcos in the mainstream and digital planning space, I started working freelance as a creative strategist for innovation companies like Pophouse and Whatif doing brand planning, social trend / futures research & new product development.
I run Eco Outdoor with my two partners and I also ran a street art gallery in Second Life until it became apparent that 10c per virtual canvas was never going to make enough to sustain even a virtual existence, I subsequently left to return to the First Life.
I write Innovation Feeder and a few other equally un-read blogs. I work most seriously at my real job @ Eco Outdoor and I’m into new technologies, virtual worlds and used to spend a significant amount of time at Parramatta library cross tabulating census data. I love photography & street art, online gaming, anything from the Helvetica font family and writing in the first person. I dislike unfiltered social contact, work meetings and people who insist on calculating their portion of a shared bill.
You can find me here: e: firstname.lastname@example.org